Lahaina is Maui's most touristy part of the island. Often called the "jewel in the crown of Maui," Lahaina is a destination that is experienced by two million people, or 83% of all Maui visitors, annually. Once the whaling capital of the world and the former capital of the Kingdom of Hawaii, Lahaina is now Maui's favorite commercial district, though it still has the look and feel of the old days. The historical town center is noted for its 110-year-old Banyan Tree, one of the world's largest, which grows over a whole block just in front of The Wharf Cinema Center. The Center, which boasts more than 50 shops and restaurants, surrounds a comfortable courtyard decorated with waterfalls and convenient, umbrella-shaded tables. 

There always seem to be a couple of cruise ships docked off the shore, flooding the streets of Lahaina with the cruiser's. The original historic flavor has been maintained through the efforts of the Lahaina Restoration Foundation, while being kept contemporary by the Lahainatown Action Committee. Lahaina's charm is found in the downtown area. The main street that runs through the area is the famous Front Street, and it hosts some of the town's and indeed the island's best night spots. Popular establishments include Moose McGillycuddy's and Hard Rock Café. There are plenty of curio shops, sophisticated jewelers, art galleries and boutiques to accommodate the tourists thirst for souvenirs. There are quite a few excursion and tour booth's around the area. These booth's have plenty of activities to choose from, from luau's to whale watching tours, and they can usually get you signed up and going in a few hours.